Strategic marketing consultants and consulting services provided by Webstar Consulting Group. Webstar's experienced team of strategic marketing and strategic management professionals are committed to driving profitable growth and implementing real world solutions for our clients. We help our clients solve some of their most complex strategic marketing challenges by providing strategic marketing, planning and implementation services across three core need areas: Insight - helping clients achieve a competitive advantage through a deeper level of customer understanding allowing for optimal strategic brand positioning. Identity - creating actionable marketing strategies to optimally position the brand. Innovation-To develop new products and services to drive profitable growth allowing for successful brand extension. Webstar consulting focuses on creating successful marketing strategies for our clients allowing them to optimally position their brand through strategic marketing services and actionable brand planning.
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Client needs direct our service offerings

Webstar uses a fact-based analytical approach, drawing on a set of complementary marketing services to respond to client needs

Client Need or Situation
Webstar Services
Insight
To achieve competitive advantage through a deeper level of customer understanding
Marketing Effectiveness Audit
Market and Competitive Assessment
Segmentation and Market Planning
Identity
To create actionable strategies and plans to optimally position the brand
Brand Identity and Strategic Positioning
Brand Architecture and Portfolio Management
Brand Integration Services
Innovation
To develop new products and services to drive profitable growth
Growth Strategy and Planning
New Product Development
New Product Process Development